National Brokers Network

How to Sell your Residential Property: Four Effective Tactics to Bring in Qualified Buyers

Selling a property is supposed to be a stress-free sale in which home sellers simply list their house, quickly find a qualified buyer, collect the cash, and hand over the keys. If only it were that simple! In reality, selling a home involves many moving parts — some that you can control, and some that are out of your hands. That’s why having a solid grasp of real estate marketing is an absolute must and you need the help of the right realtor.

Below, we compiled effective practices and ideas that have helped our clients to get their property sold, and hopefully, these tips can help you too.


Find the right real estate broker who knows the market

When choosing a broker, consider what they offer as well as what you need. If you feel that you would benefit from a more hands-on, mentor/trainee set up, choose the broker that offers that service. Know what you need from a broker before your initial interview.

Having the right realtor by your side can help you a lot, for example, they can expose your house to the broadest audience and negotiate on your behalf to garner the best offers possible. If you go it alone, you’ll have to personally manage to prep your home, market it, review buyers’ offers, and handle all the negotiations and closing details, which could be very hassle and you might do it wrong.


Make a plan before selling your property and set a timeline

Here’s a checklist of things to do before listing your home:

  • Research and interview real estate agents.
  • Declutter, perhaps moving excess items to a storage unit.
  • Get an optional home inspection to identify any issues.
  • Schedule repairs if needed.
  • Deep clean.
  • Stage the house.
  • Have professional photos taken


Harness the power of social media

Social media can help you find a wide audience, in the right area and at the right time. But if you have limited social media marketing tools, you need to take it over to a trusted realtor who can do all the listings tasks for you. It is very effective nowadays to share your property listing across all your social media channels and it is a better way to bring in qualified buyers.


Take professional photos of your property

Work with your real estate agent to capture marketing photos of your home and virtual online tours. High-quality photos are critical, since maximizing your home’s online appeal can make all the difference between a quick sale or a listing that languishes.

Now that you have some marketing ideas, the next question is, “What’s the plan?” Without clear goals for your home selling, it’s difficult to measure success. Contact National Brokers Network now to get a piece of professional real estate advice. With over 60 years in the business and a team of seasoned professional brokers, National Brokers Network can definitely help you set goals for your home selling with our residential properties listing and develop the steps to reach these goals. Contact us today.

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