Small firms now have access to affordable new gen data analysis tools that can be used in managing huge amounts of information and extracting actionable analysis from raw data, minus the fuss.
Below are five data analysis tools for small businesses.
- Google Analytics App Gallery
Browsing the Google Analytics Application Gallery will give users a look into the many available third-party apps, including those which can help manage spending and produce reports from Google Analytics like the Supermetrics Data Grabber ($299 per module annually) and LogMyCalls (free initial service followed by $29 per month paid service), to name a few.
- Presto by JackBe
Starting at $3,500 a month for 25 users – Presto provides access to all types of business-related information organised in one interactive custom control panel. It can extract data from many different sources including MS Office as well as Server products and Oracle developer tools.
- The Buzz by Quantum Leap Innovations
Every social media marketer’s dream business tool – Quantum Leap Buzz. Having been downloaded by users from all over the world, it features data visualisation and an analysis tool which covers both Facebook and Twitter. It gives the names and number of people talking about a specific subject and lets marketers analyse how individual users react to different themes.
This business tool comes with a free basic search tool. Premium accounts are also available, with prices starting at $149 a month. The tool facilitates monitoring of blog posts, newsfeeds, user comments, and other statements made online to analyse the relationship between upcoming events in order make future predictions.
- Facebook Reports by WolframAlpha
With free basic features and a Pro version that starts at $4.99 a month, the service comes with a variety of computational tools to aid in the development of trend analysis for images and spreadsheets. It provides valuable information from personal Facebook accounts and identifies friend activity as well as the most active posters using charts, tables, graphs, and other easy-to-read reports.